Marketing & Market Research

Top Trends in Foodservice - Affordability, Digitalization, Health and Wellness, ESG and Demographics

Top Trends in Foodservice - Affordability, Digitalization, Health and Wellness, ESG and Demographics

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Top Trends in Foodservice - Affordability, Digitalization, Health and Wellness, ESG and Demographics

Summary

This report outlines the key consumer and innovation trends which will impacting the foodservice industry. Trends explored in this research include affordability, digitalization, ESG, health and wellness, and demographics.

In the post-COVID world, the foodservice industry, along with consumers, is dealing with inflation and a rising cost of living crisis. With much more focus put on affordability, financial pressures, and ingredient shortages, foodservice operators need to navigate a tumultuous industry and, at the same time, find ways to capture price-sensitive consumers.

ScopeAttitudes and behaviors adopted during the cost of living crisis will impact the future of foodserviceESG is heavily linked to consumers' concerns about the environment, and brands are changing the industry by launching innovative productsBeing digitally connected is ingrained in consumers' daily lives, which creates a desire for instant gratification and tendency to multitaskPlant-based menu items continue to drive sales especially in the QSR channelReasons to BuyIdentify how brands can innovate to engage consumers as well as showcasing best-in-class innovation examples throughout.Learn what consumer behavior is driving innovation using GlobalData's latest consumer research.Access valuable strategic take-outs to help direct future decision-making and inform new product development.

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