Spirits in Japan

Spirits in Japan
After consecutive years of decline, total volume sales of spirits returned to growth in 2022. Spirits has a higher proportion of on-trade sales than other alcoholic drinks categories. Before the pandemic, it accounted for more than 33% of total volume sales. However, in 2020 and 2021, severe business conditions were seen for the on-trade channel, due to measures such as the government’s ban on foodservice sales of alcoholic drinks. The proportion of on-trade sales therefore dropped to 20% of tot...

Euromonitor International's Spirits in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Non Alcoholic Spirits, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.