Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022

Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022

Summary

The sector saw a significant decline in global volume and value in 2020 when the COVID-19 pandemic first hit; however, skincare is expected to recover to pre-pandemic volumes by 2023, with the market value already surpassing 2019 in 2021

This report provides an overview of market characteristics and shopping behavior driving innovation in the skincare sector.

ScopeWhile COVID-19 has hampered retail performance, the skincare sector is forecast to rebound quickly The surge in e-commerce growth at the height of the pandemic has been significant and it will continue to be a key channel Consumers purchasing skincare value high qualityReasons to BuyIdentify the impact of COVID-19 on the skincare industry, and which assess the performance of individual categories. Discover where the market is going and how consumers react to the latest innovations. Access valuable strategic take-outs to assist future decision-making and product development.