Intelligent Retail Decision Making at NRF 2023

Intelligent Retail Decision Making at NRF 2023

This IDC Perspective covers the direction of intelligent retail at NRF 2023: Retail's Big Show has been a staple fixture in the retail market every year. In the past few years, artificial intelligence (AI) has become a noticeable feature at the show. The focus on AI has shifted, but why? And more importantly, why now? AI is known for driving optimization, efficiency, and better decision making. IDC Research VP Ananda Chakravarty says "AI's role in retail is changing; it is becoming an essential part of the retail technology scene. The direction of NRF Big Show 2023 confirms the mainstreaming of intelligent retail using practical AI/ML technology."

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