Consumer Goods & Retailing

Electrical Products Manufacturing

Electrical Products Manufacturing

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Electrical Products Manufacturing
Brief Excerpt from Industry Overview Chapter:

Companies in this industry manufacture electrical equipment, appliances, and electrical components. Major companies include Energizer Holdings, GE, Hubbell, Rockwell Automation, and Whirlpool (all based in US), as well as Legrand (France), LG Electronics (South Korea), Mitsubishi Electric (Japan), Signify (the Netherlands), Prysmian (Italy), and Siemens (Germany).

COMPETITIVE LANDSCAPE

Due to product diversity, demand is driven by a number of factors, including consumer income, construction spending, and industrial production. The profitability of individual companies depends on efficient operations, technological expertise, and effective marketing. Large companies have economies of scale in purchasing, production, marketing, and distribution. Small companies can compete by offering niche or specialty products, and through superior customer service. Overall, the industry is concentrated: the top 50 companies account for about 50% of industry revenue.

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products include switchgears, commercial and institutional-type electric lighting fixtures, and general-purpose industrial controls, which all account for about 20% each. Other products include household refrigerators, current-carrying wiring, and carbon and graphite products.

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