Connected Consumer Survey 2020: OTT communication services in the Middle East

Connected Consumer Survey 2020: OTT communication services in the Middle East
This report focuses on aspects of Analysys Mason’s Connected Consumer Survey that relate to the behaviour, preferences andplans of smartphone users in the Middle East. It focuses onrespondents’ usage of over-the-top (OTT) communication services.The survey was conducted in association with On DeviceResearch (ODR) between August and September 2020. Thesurvey groups were chosen to be representative of the mobileinternet-using population in the Middle East. We set quotas onage, gender and geographical spread to that effect. There were aminimum of 1000 respondents per country. 
Key Questions Answered in This Report:
? Which OTT communication and paid-for online video apps are used themost in the Middle East? ? Where is there potential for growth in the OTT communication and paid for online video space? ? Which OTT communication app features are most-frequently used? ? Is there any remaining potential for monetisation by mobile operators? ? Which channels do consumers prefer to use to interact with brands?
 Geographical Coverage: Middle East:? Kuwait? Oman? Saudi Arabia? UAE

Note: This report is delivered as a zip (PDF & Excel)