{"product_id":"idc-perspective-engaging-tech-buyers-on-sustainable-enterprise-value-a-strategic-perspective-for-tech-marketers-and-sales-leaders","title":"IDC Perspective: Engaging Tech Buyers on Sustainable Enterprise Value: A Strategic Perspective for Tech Marketers and Sales Leaders","description":"\u003cp\u003eIDC Perspective: Engaging Tech Buyers on Sustainable Enterprise Value: A Strategic Perspective for Tech Marketers and Sales Leaders\u003c\/p\u003e\n\n\u003cp\u003eDigital enterprises face new challenges and new opportunities. Their success depends on a variety of internal and external stakeholders' continued support. Systematic metrics, key performance indicators (KPIs), and targets can measure and monitor these stakeholders' engagement and commitment and thereby support business value creation across the enterprise, its ecosystem, and its sustainability objectives. \"Ecosystem resilience and sustainability are the new technology mantras and vendors need to align their messaging accordingly,\" says Dr. Chris Marshall, associate VP, data analytics, IDC Asia\/Pacific.\u003c\/p\u003e \n\n\u003cp\u003ePlease Note: Extended description available upon request.\u003c\/p\u003e","brand":"Technology \u0026 Media","offers":[{"title":"May, 2022 \/ 10 Pages \/ MCW16285832","offer_id":47714979414322,"sku":null,"price":5400.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.hardmanwell.com\/products\/idc-perspective-engaging-tech-buyers-on-sustainable-enterprise-value-a-strategic-perspective-for-tech-marketers-and-sales-leaders","provider":"HARDMAN AND WELL MANAGEMENT CONSULTANCIES L.L.C","version":"1.0","type":"link"}