{"product_id":"esports-market-update-the-emerging-influencer-marketer-connection","title":"eSports Market Update: The Emerging Influencer  Marketer Connection","description":"\u003cp\u003eeSports Market Update: The Emerging Influencer  Marketer Connection\u003c\/p\u003e\n\n\u003cp\u003eThis IDC Market Perspective reviews recent news and trends relating to the two core elements of the esports market: pro tournaments and leagues and pro teams and companies. It also examines three esports-adjacent market segments: legal tournament cash betting, competitive game cash self-wagering, and competitive game influencer marketing. Revenue going to companies directly or primarily in these five market segments is also forecast through 2022 worldwide.\"Our research shows that total esports-related revenue will rise from about $1.7 billion in 2019 to over $2.2 billion this year. The two fastest-growing segments should be competitive game cash self-wagering and competitive game influencer marketing.\" — Lewis Ward, IDC's director of Gaming, eSports, and VR\/AR\u003c\/p\u003e\n\n\u003cp\u003ePlease Note: Extended description available upon request.\u003c\/p\u003e","brand":"Travel \u0026 Leisure","offers":[{"title":"August, 2022 \/ 13 Pages \/ MCW16193715","offer_id":47554721284402,"sku":null,"price":5400.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.hardmanwell.com\/products\/esports-market-update-the-emerging-influencer-marketer-connection","provider":"HARDMAN AND WELL MANAGEMENT CONSULTANCIES L.L.C","version":"1.0","type":"link"}